SKU: WF043
Go to the Edge of Disaster
by Wilbur Fix
Business & Retail Concepts That Work
The Bon Marché was the single most profitable chain of department stores on the West Coast. With clear insight and business acumen, Go to the Edge of Disaster, written and produced by Wilbur J. Fix, tells the story of building an unprecedented string of profits despite obstinate corporate heads in New York and national recessions. This larger-than-life retailer breathed new life into the world of fashion and the beloved department stores he championed.
Copyright 2009, 116 pages
Price: $ 19.95 / Each
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