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Ecommerce Blog - Fortune3

U.S. Retail Ecommerce Sales Estimated at $362 Billion by 2016


If you haven’t jumped into the ecommerce game by now, sit and ponder now about either taking your business on the internet or starting an ecommerce business today. It’s estimated that by 2016, U.S. ecommerce retail sales will reach $362 billion dollars. That is only U.S. numbers! The best thing about Ecommerce is that you can expose your business worldwide.

ecommerce sales 2016

This year, 2012, ecommerce sales are expected to reach $224 billion dollars. As you see in the chart above, ecommerce will only keep growing year after year.

APPAREL AND ACCESSORIES

What is surprising currently about the ecommerce sector, the segment growing the fastest in ecommerce is apparel and accessories. These are usually the type of products that consumers tend to want to try on at a store before purchasing on the internet.

In 2012, apparel and accessories sales are said to have a 20% increase from 2011.

apparel retail ecommerce sales

WHY THE APPAREL AND ACCESSORIES SECTOR?

As consumers get smarter in search, this leads to more people understanding how to better search for products they saw in a store online. For example, consumers now search more specifically for product codes in Google than before where it was more about broad search.

By 2016, the apparel and accessories sector will tally around $73 billion, as reported by eMarketer.

COMPUTERS AND CONSUMER ELECTRONICS

Even though apparel and accessories is due to be the biggest segment for growth in ecommerce, computers and consumer electronics leads the way. This year, computer and consumer electronics will take 22% of share for ecommerce sales.

ONLINE FOOD AND BEVERAGE

This segment of ecommere has the lowest share of sales online. However, in 2012, this segment will grow 17%. That’s not bad growth at all and should be very encouraging to those in this segment. Online food and beverage will generate about 5+ billion in sales this year.

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