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Ecommerce Blog - Fortune3

Give Your Customers a Personal Touch

Although customers love shopping online, there is nothing more comforting for them to go to a store and shop because they physically see the help and they also see physical help available and just gives them that extra comfortable feeling about shopping.

Your customers SHOULD feel the same way when shopping on your website. They want to know who is helping them and not think it’s either an automatic response or see the same live chat logo they just saw on 5 other websites.

The GetElastic Blog has some great tips on “humanizing” your website which makes EXCELLENT points to give your customer that extra feeling of “creditability” to your website and your organization in itself.

Let’s take the example of the Live Chat. Many have the same live chat software which includes the same stock photos. In an example they show, Backcountry.com set-up live chat with a picture of the actual customer service rep so you see who is helping you.

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Posted in Ecommerce Essentials & Tips

Market your products using E-commerce Software Shopping Feeds Tools

Small business owners trying to successfully sell products should know that simply having one local shop will not allow full business growth potential. Even if you have created an online store with our ecommerce software, unless that business owner spreads the word about the business by selling the products to other stores and putting up ads in newspapers, magazines, or on television, the chances of customers finding and purchasing your products will be slim.

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Posted in Ecommerce Essentials & Tips

Shopping Cart Software Affiliate Program: Ecommerce Marketing Strategies

As a business owner you need to recognize the need for a strong sales force. The stronger the sales force and marketing strategy, the more products you sell, this is obvious, but are you taking advantage of every possible sales channel? A very effective sales channel which many business owners are not yet taking advantage of is in E-Commerce Affiliate Programs. Fortune3 makes available to you the latest in ecommerce marketing management part of which is the Shopping Cart Software Affiliate Program. By activating your Ecommerce Affiliate Program through the Fortune3 Ecommerce Software you are allowing yourself and your business a limitless salesforce with no extra effort needed by you or your existing employees.

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Posted in Ecommerce Essentials & Tips